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March 10, 2015


Bud Byrd

In macro terms, economist may be comfortable with the On-Demand Economy concept. In the implementation of such economy at the micro level, it will take decades to make the transition. In the meantime, as businesses move ahead of a societal work model transition, many will suffer the pains of unemployment or under-employment. This will be so, even for the very skilled and professional among us.

At our corporate alma mater, I was frequently astonished at how few people knew how to write an effective resume for themselves, who were inept at marketing themselves, or formally displaying and presenting their skills to others. This was true for many people with very marketable skills.

Until the supply side (people) catch up to this new approach to labor, management will enjoy a long run of cheap skills made available but easily discarded at will. Labor will be in the equivalent transitory position of standing on the corner outside the Home Depot waiting and hoping for the boss-man to come by and offer a day's labor at what will probably be below market value.

For the On-Demand Economy to function and be effective for all parties, a communications medium must be in place that allows the worker to present their respective wares in a way that gives each a fair chance at matching their skills with a company need and a fair chance of getting the work when the two match. Until that time, perpetual part time status for the workforce will lead to chaos, discontent and a totally ineffective market economy. For the independent worker, rainmaking is hell.

The myth of the workforce being free to work when they want, where they want, etc. is just that, a myth.

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