“The central purpose of supply chains is to fulfill the needs and wants of humanity — delivering all the food, medicine, energy, apparel, and other worldly goods needed by the eight billion people in the planet,” wrote MIT professor Yossi Sheffi in the preface of his 2023 book, The Magic Conveyor Belt: Supply Chains, A.I. and the Future of Work. “The societal and economic spasms of the early 2020s highlighted the crucial role of world-spanning supply chains in the modern global economy, as well as the growing role of digital technology, including A.I. and automation, in the future economy.”
I’ve been following the evolution of global supply chains for the past three decades. The 1990s ushered a golden age of globalization, when the world seemed to be coming together. Thomas Friedman’s The World is Flat became an international best-seller in 2005, nicely explaining what globalization was all about, including the key forces that contributed to the flattening of the world, from the explosive growth of the Internet to the rise of just-in-time global supply chains.
My interest in global supply chains increased significantly in the mid 2010s, as a result of my growing interest in the business applications of blockchain technologies. In 2016, the World Economic Forum (WEF) included blockchain in its annual list of Top Emerging Technologies. The WEF report compared blockchain to the Internet, noting that “Like the Internet, the blockchain is an open, global infrastructure upon which other technologies and applications can be built. And like the Internet, it allows people to bypass traditional intermediaries in their dealings with each other, thereby lowering or even eliminating transaction costs.”
I became convinced that global supply chains would emerge as the killer app for enterprise blockchain applications. Over the following years, I closely tracked the evolution of blockchain-based supply chain systems. I assumed that, much like the Internet in the 1990s and Linux in the 2000s, it was just a matter of time before blockchain technologies would be widely embraced in the business world.
But, as we now know, things didn’t quite turn out as I had expected. “Blockchain, the technology underpinning bitcoin and other cryptocurrencies, for years has been viewed by some companies as a way to drive industry-transforming projects, among them the tracking of assets through complex supply chains. So far that hasn’t happened,” wrote the Wall Street Journal in a December 2022 article, “Blockchain Fails to Gain Traction in the Enterprise.”
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